NEWS

Senegal: Setting up commercial services within professional organisations – pilot training

COLEACP has begun its first sessions of pilot training on implementing a commercial service within a professional organisation. This training, carried out in collaboration with the National Agency for Agricultural and Rural Consultancy – Niayes Area Directorate (ANCAR Thiès), is aimed at producers in the market gardening sector operating on the local informal market. During the training a COLEACP expert, Ms Jeanne Marie SARR, worked with a producer group of Yade in the Niayes region, alongside the ANCAR agent who usually works with the producers.
The sessions focused on:

  • the realisation of grouped sales
  • commercial negotiation
  • marketing contracts
  • monitoring and recording of operations.

We wish good training sessions to the ANCAR Thiès supervisors and COLEACP expert.

This activity is supported by the Fit For Market programme, implemented by COLEACP within the Framework of Development Cooperation between the Organisation of African, Caribbean and Pacific States (OACPS) and the European Union, and co-funded by the French Development Agency (AFD).